Earn more than any nonprofit consultant is “supposed” to!
Find your Yes/And, where the path to impact in the community is through a consulting business that gives you abundance, time freedom, and personal fulfillment.
FEATURED ON:
Nonprofit consulting should NOT feel like it’s an extension of your 9-5… with the same long hours, hustle, and burnout.
And, you’ll have an even bigger impact on the organizations you want to help when you shift the way that you work with them.
Before we work together, my clients admit that they used to:
Introduce themselves as a freelancer or as self-employed because they would never call themselves a business owner - they weren’t confident in their success yet.
Say yes to pretty much any client that would pay (even if it’s a small amount) because they were worried about money and cash flow.
Work long hours, evenings, weekends and even over holidays because they had a hard time establishing boundaries with clients.
Reduce their pricing in advance of sales conversations because they were worried about being perceived as greedy or too ambitious.
Their clients take them more seriously and value them more as a result.
They discover they love working on their business not just in it.
They experience the true benefits of working for themself, like time flexibility, more money, and control.
But when they start treating their consulting practice like a business, everything changes:
Maybe you’ve looked into some business advice already… but…
Traditional business coaches know nothing of the realities of working in the nonprofit sector
Maybe you’ve dipped your toes into online business and marketing courses and consulting blueprints, or you’ve invested endless hours and significant funds into books, seminars, training tailored to the mainstream market.
But you’re in the nonprofit sector and let’s be honest — nonprofits are different.
If you’ve ever thought, “I love (insert your favourite online thought leader here) but they just don’t know nonprofits” it’s because they truly don’t understand the unique challenges and complexities that come with boards, tight budgets, extended timelines, overworked EDs, antiquated RFP processes, and *insert eye roll* on and on and on.
Get to do the work you love, with the organizations you love, and not feel ashamed of your success.
By transforming your consulting practice into a thriving business, you get to experience more spaciousness in your day, have strong boundaries, get your dream clients without feeling like a sleazy sales person, and breathe easier knowing that you are secure in your business.
You’ll get to:
Continue to grow and learn so you can better serve yourself and your clients.
Become the go-to for your area of expertise, so clients are coming to you instead of you hustling for new business.
Have sales conversations that are authentic and don’t feel sleazy.
Be your own boss, set your work standards, have healthier client relationships and create a better work environment.
When you drop the self-sacrifice and scarcity of the nonprofit sector and unapologetically embrace your ambition as a business owner you will not only make more money and have more time freedom, but you’ll be able to have a bigger impact on the nonprofits you love.
Introducing:
Impact & Profit
Join this 6-month program and learn to challenge the sector’s status quo of overworked and undervalued so that you can drop the hustle and build a business that gives you financial freedom and time flexibility without sacrificing impactful work and personal fulfillment.
“Cindy is the catalyst my consulting business needed. Through her insightful tools and tailored coaching, I gained newfound confidence in my leadership and decision-making. For any entrepreneur serving nonprofits seeking transformative change, Cindy is a game-changer!”
- Veronica LaFemina
“I went from saying yes to almost any project that paid because I didn’t know where my work was going to come from, to being booked out 6 months in advance!”
- Andrea Lowe
What Will I Get Exactly?
You’ll have 6 months of access to:
A self-paced curriculum to help you get clear on your offer, fine-tune your messaging, find clients, and sell without being sleazy.
Bi-weekly coaching office hours (1pm Eastern every other Tuesday)
Slack community and support to get questions answered and peer support
Personalized feedback on your work
Access to templates and tools to fast-track your success
Your success as a nonprofit consultant doesn’t require self-sacrifice.
You can embrace your ambition in order make an even bigger difference. You can be of service to your community and still make money and live a life that you love. You can have all the goods: be a good person, make good money, do good in the world.
Rickesh…
Following a long-term stint as an ED, Rickesh was burned out. Through Impact & Profit he narrowed in on a business idea that fit his passion and skills and successfully launched Radiance Advisory. He not only is happy with his income, but he took a month sabbatical and first first vacation alone with his wife since their kids were born.
Rebekah…
Wanted to take a 6 month maternity leave in business AND still get paid and continue to deliver client work. She was able to restructure her offerings, build a team, and take time off to be with her newborn.
Lacey…
Lacey was feeling trapped by her own success - being busy but not doing the work she wanted to be doing. Now her business, Balanced Good has become synonymous with parental leave coverage in the sector - the exact thing she had dreamed of.
I’m your guide, Cindy Wagman
You can think of me as your business big sis. I can be soft and caring when it’s needed, but I’m also going to tell it like it is.
I have the credentials: I spent over 20 years in the nonprofit sector, the last eight of which I built a $500,000/year business. I have an MBA and am a certified Neurocoach.
But my clients love working with me for my strategic brain, impecable track record, and no BS style.
I believe in abundance and my clients can feel more optimistic and expansive when in my orbit. The nonprofit sector teaches people to be small, to play small, and to self-sacrifice. I teach consultants how to not apologize for their ambition and to have an impact without sacrificing their personal goals.
I’ve been described as unapologetic, innovative, bold, generous and hard working. My biz friends say I’m the “definition of getting shit done.”
Most of all, I’m on your team! I’m here to help you build the business and life without sacrificing your commitment to doing good in the world.
“Impact & Profit provided me with tasks and accountability to actually make progress in my business with the added bonus of feedback. Cindy provided such great value with her very detailed and customized feedback. It was a cherry on top learning from other group member's development as well.”
- Morgan Gross
Yes, it’s possible to serve nonprofits AND still build a thriving business for yourself. This is why I call my framework “Yes, AND”
You get to do work you love AND have time for other life priorities. You get to make an impact AND have a profit.
I’ve got you! Here’s what your Yes, AND journey inside Impact & Profit looks like:
PHASE 1: ASSESS
Create a business strategy that works for you and your clients.
Let’s map out your dreams and create a business plan to make them a reality. From the 30,000 ft perspective right down to the nitty gritty, you’ll create clarity for yourself and goals for your business.
Big picture thinking: your business serves your clients but should also serve you. We’ll look at how your business fits into your life and dreams beyond your working hours.
Finding the win-wins: The unique thing about nonprofit consulting is that your best business is one that balances your needs and your clients’ results.
Creating a business plan: We like goals. Bold ones! You’ll set some SMART ones to achieve in our 6 months together.
Develop the mindset of a business owner: Learn the key mindsets and behaviours that lead to success and growth.
PHASE 2: NAVIGATE
Establish the foundations to a profitable and impactful business.
Follow the step-by-step path to create a profitable product, attract your ideal clients, price your offer with confidence, and sell without the sleaze.
Product prototype: Get into action quickly with your first iteration of a product that will help you get clear on your offering and test it in the market to get clients quickly.
Clarify your messaging: Use my tried and true framework to have clients coming to you!
Create a client engine: Find your dream clients without marketing or cold calling.
Price your value: Figure out your pricing based on the value you provide and not the hours you work.
Create a business budget: Keep track of your finances and cash flow so you can pay yourself and manager your bills.
Elevate the sales process: From discovery calls to presenting to boards, close clients in an authentic, non-sleazy way. You’ll learn my favourite mantra: sales is a service.
Client management: Y’all - working with nonprofits aint easy! You’ll learn to set up boundaries and ensure your clients are so pleased they’ll want to refer you to all their friends.
PHASE 3: DEVELOP
Continue to evolve your business for increased success.
Business growth comes from iteration. You’ll learn how to incorporate your early success and client feedback to have an even greater impact through your work.
Growth mindset: leverage curiosity and ambition to constantly improve what you do and how you do it.
Thought leadership: Create signature frameworks, learn to attract and engage an audience, become the go-to for your area of expertise.
Evolve your pricing: test the limits of the value you bring to your clients and start to charge premiums for your work.
Grow your loyal fans: This one is optional, but if you’re interested, you’ll set up an email list to start to create an on-demand audience for your services.
Staffing and systems: Take off some of the load by building in efficiencies and support for your growth.
Break free from scarcity and unleash abundance in your nonprofit consultancy
Join Impact & Profit and get instant access to:
6 months of access to the complete Yes, AND Framework to help you get clear on your offer, fine-tune your messaging, find clients, and sell without being sleazy. ($2,500 value)
Bi-weekly coaching office hours for deep support and customized feedback from Cindy and your peers ($12,000 value)
Slack community and support to get questions answered and peer support ($900 value)
Personalized feedback on your work ($1,000 value)
Access to templates and tools to fast-track your success ($250 value)
PLUS THESE BONUSES:
Private 1:1 Strategy Session with me to review your business plan ($500 value)
Website in a Weekend Mini Course: Get your website up and running in just a couple of days. ($300 value)
MVP Mini Course: Launch your first 1:many product with a behind the scenes look at how I launch a new product quickly. ($100 value)
TOTAL VALUE: OVER $17,500
Ready to invest in yourself?
By joining Impact & Profit, you’re investing in creating a business that gives you financial stability, a freer lifestyle, and having a greater impact on the nonprofits you love.
There are two easy options to enroll:
ONE TIME PAYMENT
$4,500
$3,900
6 MONTHLY PAYMENTS
$750
$650
What would you be doing differently in your life if you knew that your consulting business made generous and consistent income while you still get to be aligned with the impact you want to make in the world?
Let’s get you there!
"Who's a good fit for Impact & Profit?”
This program is not for everyone! Why? Because it’s super specific.
You should apply to Impact & Profit if:
You’re just starting out: you have experience in the nonprofit sector and are thinking about or ready to consult.
You want to grow your existing consulting practice: you’re already consulting but you feel like your success is “luck” or passive and you want to be intentional about how you build a business that is consistent and primed for growth.
You want to make bank. I know we’re not supposed to want money but I’m changing that narrative. I want you to have money and have an impact on the communities you love. Plus - I’m against “hustle culture” so you want to make money without working yourself into burnout.
You should NOT apply to Impact & Profit if:
You don’t have at least 5-7 years working in the nonprofit sector.
You aren’t open to learning or experimenting
You aren’t willing to put in the work
You’re looking for overnight success
You’re super focused on vanity metrics at the expense of doing the work that moves the needle
Case studies:
Liz Rejman
Liz was working full-time in a pretty senior role at a well established organization.
But she was, as she says, "consulting curious". She didn't know exactly what she wanted to do - but knew that consulting was her next big move. When she joined Impact & Profit, Liz gained the strategy, plan, and tools to get started consulting.
She worked with her former employer on a positive transition plan that gave her time to begin business development while still having the security of a regular paycheck for a set period of time. She landed her first major contract, which was actually a partnership with another member of the program.
Liz was able to replace her salary in her first year of consulting and avoid dipping into any savings!
“The tangible benefits of working with Cindy were apparent in both my mindset and my business. I've grown more comfortable with experimentation and authenticity in reaching out to potential clients.”
Brittny Wilson
When Brittny started her fundraising firm, she had over 20 years of experience in the nonprofit sector, but was ready to take her skills and expertise to help other organizations on a consulting basis.
After launching her company, she found herself saying yes to every opportunity that came her way, working tirelessly to meet the demands of various projects and less-than-ideal clients.
Plus, Brittny couldn't understand why she had all this revenue but struggled to make payroll every month, often skipping paying herself to manage cash flow.
Together we figured out Brittny's focus and created a plan on how to move away from work that wasn't serving her or her ambitions. Plus, she figured out her cash flow and now pays herself consistently every two weeks!
“One of the greatest benefits of working with Cindy has been the flexibility it has afforded me. As a mother of two, having control over my schedule has allowed me to actively participate in my children's activities and create a work-life balance that suits my needs.”
DeaRonda Harrison
DeaRonda was killing it in her business. She had a handful of retainer clients and consistent (and pretty decent) revenue but it was leaving her feeling burnt out and a little bored.
She was successful, but not quite satisfied. DeaRonda was ready to start scaling, but needed a clear strategy and roadmap. She launched two scalable programs and set up the systems and back end to seamlessly manage her growth.
“Cindy's guidance is an investment that pays dividends in knowledge, efficiency, and revenue. Her mentorship pushed me beyond my comfort zones, transforming my approach to my business and dramatically increasing my success.”
You’ve got questions - I’ve got answers:
-
While technically that isn’t a question, I’m going to answer it like one. We are trained in the nonprofit sector to think that wanting money or success goes against our values. It doesn’t. In order to create a reality where you can make money AND have an impact on the communities you love, well, then, we have to get a little uncomfortable. But I promise it will be worth it!
-
Yay! I’m so excited for you to take the next steps for you, your business, and your clients. However, this is an application-only program and we don’t enroll everyone who applies. I only want to take your money if I feel like I can help you get results. So click “apply” and get that application in already!
-
You bet - Impact & Profit can help you get your business up and running without making all the messy mistakes most people make along the way. Plus, we focus on you getting clients that pay so you can start earning money quickly.
-
Abso-freaking-lutely! Impact & Profit is for you if you’re doing well in your consulting but you feel like your success has been lucky instead of replicable. If you’re ready to get more intentional with your success and take your business to the next level, then you’re in the right place. However, if you’re even further along and are looking to scale, you might want to consider working with me 1:1.
-
Absolutely! I’ve helped strategic planners, conference organizers, program evaluators, and market researchers all within Impact & Profit.
-
Impact & Profit is designed for those coming from the nonprofit sector to help build a business based on their past experience and expertise. If you don’t have experience within the sector, it’s unlikely this is the right program for you.
-
My worst nightmare is being compared to a car salesperson. Yuk! You do have to sell if you want to be in business, but I teach you how to sell in an authentic and non-icky way that I promise will feel good (and be even more effective then other sales tactics).
-
I get it. We’ve been trained to bootstrap everything and cut corners wherever we can. But that just leads to more frustration and burnout. I can speak from my own experience and say that my biggest times of growth and biggest breakthroughs have been when I put a little cash behind my goals and dedicate resources to myself and my development.
-
Social media is NOT required for your success. I know plenty of consultants who are making multiple six-figures and booked out a year in advance and they have zero social media or email marketing.
-
Upon enrolling, you gain immediate access to all the program's resources. You have access to all the elements of the program for 6 months.
-
I love working with my clients and never want it to end - so you have the option to enrol in an alumni program for a low monthly fee to continue to access all the wonderful resources in this program for as long as you need them.
-
The live sessions are held on a bi-weekly basis, every Tuesday at 1pm Eastern Time.
-
The group office hours are group coaching - but I provide you with all the information you need to come to those sessions prepared. You’ll get lots of personalized feedback and support in that group environment.
-
Due to the live component of this program, there are no refunds.